The pair, one a design graduate, the other with a background in digital marketing, began working on prototypes for a whole new kind of blue light blocking glasses.
Better designed, better looking, and better performing than anything else on the market.
Finally, with the last of their savings, they launched a limited range of designs through their homemade website. Media outlets and influencers quickly picked up on them and within three days every pair had sold out. They even opened their own shop.
Two years later, their glasses are protecting the eyes of people in almost 80 countries.
And none of them look even vaguely cyborg-ish.